Sodexo BRS India Partners with Digital Gifting Platform Swych Gift Cards India to extend its Trusted Employee Motivation solutions to the working population of India

Pre-eminent gifting solution, accepted at more than two million retail outlets, now available to a larger base of corporates; targeting the $65 million Indian B2B gifting industry

MUMBAI, November 2, 2018Sodexo BRS India, the leader in digital employee benefit solutions, has partnered with digital gift card platform, Swych Gift Cards India, to extend its gifting offerings to their B2B clients. Sodexo Premium Pass has been the gifting solution of choice for companies across India to reward employees with a tax-saving gift card, accepted at more than two million retail outlets nationwide & 90,000+ online portals.

Trusted by over 11,000 corporate clients in India, across 1,500+ cities and servicing more than 3 million daily consumers, Sodexo offers both public and private sector employers with state-of-the-art solutions to reward and motivate their employees. Employees of large companies as well as SMEs can use their gift card in retail stores as well as via a next-generation mobile app. The company also offers a virtual gift card that can be sent by companies instantly to their employees.

Stephane Michelin, CEO, Sodexo BRS India said, “Sodexo BRS is constantly developing solutions to suit the needs of the millennial workforce. This festive season, owing to the growing demand in regional (Tier 2 and Tier 3) cities, we have introduced India's first-ever limited-edition festive gift cards, a new addition to Sodexo’s employee gifting basket. We appreciate the collaborative approach of Swych Gift Cards India to enable Sodexo reach out to a wider corporate base during festivals and to efficiently manage instant delivery of Premium Pass to locations far and wide.”

Firoz Khan, CEO of GiftCardsIndia said, “Sodexo BRS is the market leader in employee benefit solutions. Their list of partnered retailers and outlets is extremely extensive and we’re proud to now be able to offer up that level of freedom and variety to thousands of corporates across India.  As the digital gifting industry grows, it’s important to us that GiftCardsIndia users maintain the maximum amount of choice possible and partnering with Sodexo achieves just that.”

For more information, please visit To purchase a Sodexo gift card, please log on to


About Sodexo Benefits and Rewards Services, India:

The Sodexo group works towards improving the quality of daily life for employees, partners and customers across the world. Sodexo BRS, India's No.1 Employee Motivation & Benefits Services provider is a partner to over 11,000+ HR Leaders. Our fully-compliant Multi-Benefit Digital Solutions are customized to meet specific needs of organizations and help them develop their best motivated workforce.

Sodexo BRS offers a range of 100% Digital Employee Benefit Solutions. The meal benefit offerings include Meal Cards, & Cafeteria Cards. The company’s fully-digital Gifting & Recognition offerings include the Premium Pass range of solutions that include the Premium Pass Celebrations for festive gifting & Premium Pass Rewards for ongoing Reward & Recognition programs. The company also has a revolutionary virtual B2B gifting solution, Sodexo Premium Pass – Virtual Card. Sodexo reaches out to over 3 million daily consumers in India across 1,500+ cities nationally including tier 3 & tier 4 cities making it India’s largest Digital Meal Benefit Network with over 100,000 unique points of acceptance.

For more information regarding our services, please call our toll-free numbers: 1800 267 3030 or visit our website

For media related queries, please write to or call 0224321 4321

About Swych: 

Swych’s patent pending mobile gifting platform enables users to send “swychable” gifts from their mobile device that can be instantly redeemed for electronic gift cards from more than 600+ popular brands. Swych users can instantly buy, send, re-gift, upload, “swych” and redeem gift cards conveniently from their mobile device. Swych is a private company funded by seasoned angel investors from banking, financial services, payments, gifting, telecom and enterprise computing space.

The Swych app is available for download on iOS and Android. For more information, please visit For Gift Cards India, please visit and

About GiftCardsIndia:

GiftCardsIndia, recently acquired by Swych, provides consumers and businesses with a reliable, efficient and high-quality source of the widest selection of gift products from the top brands in India. GCI has successfully operated a robust aggregation and distribution network for gift cards and has been serving millions of consumers, enterprises, loyalty platforms and wallet operators in the Indian market.

Gift PERFECTION Every Time: 4 Ways to Get Your Gifting Spot On!

Tired of having the gifts you’ve given met with sarcasm or an ungrateful stare or shrug? You spend all that precious time at the mall or online trying to find the perfect gift to give to your friend, family member or bae, only to later realize that it wasn’t, in fact, what they really wanted. Which means all your time and efforts were rendered futile.

If you’re a novice at gifting and aim for gift perfection every time you select a gift for a loved one, we’re here to help you out! Here are 4 simple hacks to help you select the perfect gift and get your gifting game spot on!

What’s The Occasion?

Picking the perfect gift for someone would first and foremost depend on the occasion. Is it a birthday, an anniversary, a congratulatory gift for an achievement, Father’s/Mother’s Day, Valentine’s Day or a return/thank you gift? Depending on the occasion, the gift should be selected accordingly.

Birthday gifts should spark content and happiness, making the person feel younger and evergreen on their special day. Select shopping vouchers for mothers and sisters from their favourite clothing brand outlet such as Pantaloons, Myntra or Shoppers Stop; gift cards for electronics and sports goods for dads and bros. These make for great gifts for Mother’s Day and Father’s Day too.

Anniversary gifts should invoke a more romantic, warm feeling, bringing back to both partners, happy feelings of their wedding day, reminiscing old memories. Great examples include jewellery for her and a fancy watch for him. Congratulatory gifts for a great achievement could include gift vouchers treating the person to an afternoon at their favourite coffee shop followed by the latest movie flick, or books by their favourite author.

The Customer is the King

Or in this case, the receiver of the gift. Who are you gifting? Your mom, dad, brother, sister, girlfriend, boyfriend, husband, wife … the list goes on. Depending on the receiver of the gift, great care and thought has to go into the gift selection process.

You don’t want to gift your aged dad a pair of loud Nike sneakers, but instead a set of golf clubs to help him improve his swing on the course. You wouldn’t want to gift your teenage sister an outdated pair of boyfriend jeans but something more age-relevant like a Sephora makeup kit or gift vouchers to her favourite in-trend clothing store. Beauty products for your sisters and the latest electronic gadgets for your brothers work well, too. Keeping the receiver in mind, make sure your gift selection is age, gender and personality-appropriate to nail the art of perfect gifting.

It’s the Thought That Counts

What do you want your gift to convey? Feelings of happiness, romance, gratitude, surprise? Whatever the feeling you wish to invoke, keep the same feeling in mind while picking out the gift. A birthday gift like cards, chocolates, flowers or other gift should invoke happy, warm feelings. Anniversary presents like roses, perfume, jewellery for him and her should convey romantic feelings of love, belonging and appreciation.

While picking out the perfect gift, keep in mind the thought or feeling that you want to emanate from the receiver of the gift. If your thoughts, feelings and emotions are the same that radiate from the receiver, then you’ve got your gifting game on point.

The Exchange Factor

By now, with our spot-on gifting advice, you should have mastered the art of selecting the perfect gift. But, if your gift still receives the cold shoulder, you should make sure that the receiver is able to exchange it for something that he or she would prefer. Make sure that the gifts you give are returnable/exchangeable so that your money doesn’t go to waste and more importantly the receiver can switch it for something they really need or really want.

Follow these 4 simple tips to get your gifting game on point. You can find attractive gift cards from over 1000+ retail brands in India that include people’s favourites such as Nike, Myntra and much more at Swych. Visit to find the perfect gift to give to your loved one and get your gifting game spot on! Enjoy hassle-free, instant, online gifting with Swych.